CASE STUDY: WINNERS EDUCATION
Specialised in O & A Level Chemistry, housing the Chemistry TYS Author,
With 97% Of Students Scoring A1, A2 or B3.
40% increase in enrolment while increasing prices By 25%
10x
ROI on paid ads
2x
Signups For Special Intensive Programs
Website: https://winnerseducation.com/
Before Working With Us:
Every year, Sean & Ai Ling have been helping at least 100 students pass their doors with most of them scoring distinctions. As time grew to serve more students, they got more overwhelmed with admin work and did not have time for sales and marketing. With the lack of systems in place to scale the business, they saw a drop in student numbers even though an increase in curriculum quality.
So they engaged a marketing agency to get them more leads, but leads don't necessarily equate to more students. To avoid wasting their marketing budget, they were looking for a solution and found us from one of our clients' social media posts.
During The Process: How We Free Up Their Time And Crafted A 44% Workshop Closing While Increasing Their Prices By 25%.
Before we applied our Package, Indoctrinate and Demonstrate framework as part of the 360° Enrolment™ system, we first had to free them from admin matters.
Once onboarded, we shared with them systems on how to manage their EA. And that was how they got their first full time staff so they could free themselves to enrol more students. Now their EA helps them with the second move.
2. For our second move, we focused on indoctrination of the leads. An industry player told them that such onsite workshops to reach out to parents and students will not work as they are used to free webinars and nobody will sign up. So we built a followup sequence to ensure that new leads registered and reactivated the old leads to attend as well.
3. This was followed by a preframe sequence to ensure that they showed up live in person. If the leads were not attending the workshop, they went to a trial that we repackaged to increase conversions.
4. In preparation for the workshop, we focused on repackaging the offer as we wanted to increase the prices by 25%. We rearranged and renamed their service offerings and then placed it into a visual framework. The offer was so great that someone immediately bought it over the phone although it was at a much higher price than competitors.
5. Finally, we revamped the slides and closing script to demonstrate his unique teaching methodology while getting the students to self diagnose their problems. Instead of pushing for the sale, he invites the ideal group of people to learn from him which led to 2x the signups compared to last year, at a 44% closing rate on possibly the highest ticket program in the tuition industry.
Results: 40% Increase In Enrolment, 10x ROI On Paid Ads
Numbers wise, we had a 40% increase in enrolment compared to the past year so far. The biggest belief broken was the ability to achieve 2x more sign ups for their special intensive programs even with a price increase of 25%.
More importantly, they now have foundations to scale student enrolment, a full time staff to help them with indoctrination of leads, produce even better products for their students, and best of all, have more time to spend time with their two young sons. Now, we're moving to the 2nd stage of our 5 stage plan to install an in-house marketing and sales team so that they'll never have to rely on a marketing agency ever again.
If You're Serious About Your Centre Rising To The Top...
We'll Get You More Students And Profitable Growth For Your Business.
We can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools, or strategies. What we can guarantee is your satisfaction with our training. We give you a 30-day 100% satisfaction guarantee on the products we sell, so if you are not happy for any reason with the quality of our training, just ask for your money back. You should know that all products and services by our company are for educational and informational purposes only. Nothing on this page, any of our websites, or any of our content or curriculum is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced here, or on any of our sites, are illustrative of concepts only and should not be considered average earnings, exact earnings, or promises for actual or future performance. Use caution and always consult your accountant, lawyer or professional advisor before acting on this or any information related to a lifestyle change or your business or finances. You alone are responsible and accountable for your decisions, actions and results in life, and by your registration here you agree not to attempt to hold us liable for your decisions, actions or results, at any time, under any circumstance.
This product is brought to you and copyrighted by EdScaling Pte Ltd.